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How Do Courses Work? For each campus, you may build your own schedule (1 course in the morning, 1 course in the afternoon) or choose an Academy where the courses are packaged together for you (Academy also includes Inc. Young Entrepreneurs).

Note: Availability is updated every 24 hours; it is possible that certain courses with limited availability may be full upon a new search.

University of California, Los Angeles and UCLA Anderson School of Management

2 Weeks

Bruin Leadership & Entrepreneurship Social Media Influencers Academy

On Campus $3,499 - $13,599Age Range 14-18Course Time Morning, Afternoon PST

The Bruin Leadership Academy takes elements from of UCLA’s nationally renowned campus sponsored leadership development program, the Bruin Leaders Project, to explore what makes leaders effective and impactful and examines how leaders have shaped and expanded specific industries. Explore the Social Change Model of Leadership which is designed to promote the increase of self-knowledge, and understanding of one’s interests, talents and values; viewing leadership as a process rather than a position. Learn how today’s internet personalities created and maintained their brands as they rose to prominence, track their impact on society and examine strategies they imply to stay relevant. This academy will examine the different social media platforms such as Instagram, Twitter, Facebook, Twitch and YouTube. Examine the success, failure and scandals that have followed many social media stars while looking at the different metrics and strategies used to navigate this rapidly changing medium.

Who Should Take This Course? Students who want to learn how to utilize social media to become effective leaders.
Highlights Students will be able to analyze and apply leadership theory and concepts to social media influencers the problems those people face. Analyze celebrities like Cristiano Ronaldo, Kylie Jenner, Ariana Grande and Tom Holland and how they use platforms to continue to expand their brand. Learn about influencers like Huda Kittan, Zach King, Andrew Bachelor, Jake Paul and Lilly Singh.
Courses & Academies This course is one of our Academies. Academies meet 4 or 5 times a week, both morning and afternoon, with a lunch break. Most Academies have homework, papers, presentations, and tests that are graded. Students are typically provided a Pass/No Pass grade. Students will receive a certificate of completion from Summer Discovery
Dates & Tuition
  • Jul 2 - Jul 14: Residential - $6,399
  • Jul 3 - Jul 13: Commuter - $3,599
  • Jul 16 - Jul 28: Residential - $6,399
  • Jul 17 - Jul 27: Commuter - $3,599
  • Jul 2 - Jul 28: Residential - $10,599
  • Jul 3 - Jul 27: Commuter - $5,999
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