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The Wharton School of the University of Pennsylvania

3 Weeks

Sports Business Academy

OnlineCourse Time Morning, Afternoon

Sponsored by the Wharton School of the University of Pennsylvania and the Wharton Sports Analytics and Business Initiative (WSABI), the Wharton Sports Business Academy (WSBA) is a summer institute that provides an opportunity for talented rising high school juniors and seniors to study sports business leadership at the Wharton School. This program teaches students about ownership, sports agents, marketing, media, and labor as they meet and learn from leaders in the sports business world. The program examines various academic disciplines as they apply to the sports industry with an overview of the business and legal aspects of various intercollegiate, Olympic and professional sports enterprises. Through academic and co-curricular activities, WSBA students have the opportunity to test their potential as future sports business leaders.

Discover More About This Program on the Wharton Website >

Who Should Take This Course? Motivated high school students who are interested in a career involving sports and business. Those with a demonstrated background in athletics, academic excellence, and/or business preferred.
Highlights Attend lectures and presentations from outstanding Wharton faculty. Hear from sports agents, broadcast network executives, league and team executives and brand marketers. Be introduced to core business disciplines such as management, law, negotiation, marketing and leadership as they intersect with the sports industry. Discover career opportunities available in the business of sports. Explore the qualities essential to leading a successful sports organization. Develop and enhance leadership skills through collaborative teamwork in a small team of talented and diverse students. Work on case studies. Create a business plan for a new sports-focused business. Discover your potential for sports business leadership.
Courses & Academies Wharton Sports Business Academy (WSBA) is an all-day, intensive three-week summer program. Class runs from 9 AM - 5 PM and students will be assigned homework and team projects outside of class hours. Students will receive a certificate of completion from Wharton at the end of the program.
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  • 1, 2, 3, or 7 Week Programs: On Campus, Online, or Location Based -
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